With golf outdoors in the wide open spaces of Ontario’s beautiful array of golf courses, it was a natural for St. Kitts to continue its highly succesful “St. Kitts League Night” sponsorhip program to market the destination to affluent consumers via golf related marketing.
 

Now in its sixth year, St Kitts Tourism Authority has built a highly effective database of interested consumers through its events based strategy- involving golf, leisure travel and word of mouth marketing. Staging upward of 30 outdoor event per summer, the St. Kitts golf activation team has moved across Ontario promoting winter travel to the destination by providing golfers face to face updates, travel information pieces, complimentary beverages from the island and a chance to win the “Ultimate Golf Vacation”.
 

Recently Paul Minich was able to meet up with last years winner to make a formal presentation of her grand prize- a trip for two to the recently renovated and stunningly beautiful Four Season Resort in Nevis. Playing out of her home course- Peninsula Lakes- just south of Jordan, Ontario, winner Chelsea D’Amico came out to play some golf with St. Kitts and receive her dream vacation prize.
 

As previously reported on WheelsUp Network, the Four Seasons Nevis has completed a major re- imagining of this sprawling resort. Four Seasons is working hand in hand with the SKTA Canada team, building its own consumer and trade campaigns in Canada in concert with seat sale advertising placed by St Kitts to support the November 7th return of Sunday seasonal service to SKB.