Photo: Riverside Mozart

Riverside Luxury Cruises says itʻs empowering travel advisors with a new free co-branding solution.

The river cruise line will first launch custom marketing pages for travel advisors, followed by a co-branded website.

To further extend the reach of this initiative, Riverside is also partnering with Rallio to integrate co-branded content into advisors’ social posts.

Advisors can now instantly co-brand and share pre-designed marketing pages — i.e. ʻcontent experiencesʻ — that showcase Riverside’s itineraries, destinations, offers and onboard experiences.

Coming soon, each experience will be paired with a personalized version of Riversideʻs site, availability and built-in calls to action that drive leads directly to the advisor. The tech is courtesy Approach Guides.

More details can be found here.

Source: Travelweek