A total of four stops have been announced for Atout France Canada’s upcoming cross-country roadshow.

‘DESTINATION France’ is scheduled to take place on four dates from February 17-20, 2025, featuring French partners that will present their latest offerings.

The scheduled stops are (all times are local and are subject to change):

• MONTREAL: Monday, February 17, 1:30 p.m.
• TORONTO: Tuesday, February 18, 4:30 p.m.
• VANCOUVER: Wednesday, February 19, 4:30 p.m.
• CALGARY: Thursday, February 20, 4:00 p.m.

Each stop will include pre-scheduled meetings and appointments with some 20 exhibitors, followed by a cocktail reception of dinner, partner presentations and activities.

Tour operators and wholesalers can compete for the ‘Destination France 2025’ prize by presenting one of their French products marketed in 2024 that echo the theme, ‘Keep the pace.’ Atout France Canada’s jury will select 10 products (five from Quebec, five from the rest of Canada) whose innovation meets the criteria indicated in the technical file.

Subscribers to Atout France’s newsletter will be invited to vote for their favourite products from Jan. 24 to noon on Feb. 4, 2025. From among the voters, one travel agent will be randomly selected at the awards ceremony in Montreal and Toronto to win a $200 gift card.

The registration deadline for both travel agencies and tour operators is Jan. 17, 2025. Click here for the Registration Form and more details.

Source: Travelweek