Following the successful launch of its ground-breaking subscription cards in China and Brazil, Accor in March 2023, announces the revitalization of the ibis BUSINESS and BUSINESS PLUS frequent traveler cards through the creation of ALL PLUS ibis and ALL PLUS Voyageur.  

A true accelerator of the Accor Live Limitless loyalty program, ALL PLUS provides frequent business & leisure travelers peace of mind when it comes to finding the best price, unlocking last-minute room availability or accelerating status. ALL PLUS Voyageur members benefit from a 20% discount across 10 Luxury & Premium hotel brands and 15% discount in 9 Midscale & Economy brands. Focusing on the Economy segment, the ALL PLUS ibis card offers a 15% discount in the ibis family brands: ibis, ibis Styles & ibis budget. 

Since one in three business stays is booked 2 to 7 days in advance, ALL PLUS includes booking priority unlocking a room up to 2 days prior to arrival, even if the hotel is fully booked. In this spirit of providing the most elevated treatment to the customers, ALL PLUS leverages the richness of the loyalty program, ALL – Accor Live Limitless and upgrades each subscriber immediately to a minimum of Silver status. 

Through the deep refresh of its frequent traveler subscription product line, Accor aims to gain further market share in the new bleisure market combining business and leisure activities under one roof, shortening booking lead-time and extending length of stays. This product also enables the Group to position participating hotels as go to destinations for business trips and ‘work from anywhere’ locations.  

The Asia Pacific & India Accor Plus cards will both continue their growth trajectory and be rebranded within the ALL PLUS Family in 2024.