Trafalgar has released some thought-provoking research to uncover what guests are truly seeking from their holidays and what ‘The Good Life’ really means to them. The results had the overall sentiment that rather than travel evoking wanderlust, the wonder of travel is getting lost.

 

These are the results:

• 89% said travel is enjoyable but stressful and difficult to plan • 49% claimed that “real” travel experiences didn’t actually feel that real - travel is becoming a common tourist trail • 37% felt they didn’t see any “real culture” on their last trip and almost half of participants said if they did, these experiences were not unique • 61% of guests are feeling the negative effects of overtourism • 66% experience over-crowding that dampened their holidays • 53% said the pressures of posting on social media on holiday were enough to put them off

 

What travelers value: 

• 83% of participants said happiness is more important than success • 79% valued being well more than being wealthy • 76% preferred having experiences over having “things” • 71% saw trips where they had new experiences as being more important than those where they visited all the sights

 

These findings of ‘wonder-lost’ – combined with the research of what people are seeking when they travel – is what drove Trafalgar’s innovation across the 116 handcrafted itineraries to 220 cities in the NEW Europe & Britain 2019 program, providing loyal Canadian agents and their clients with real ease, real connections, and real joy!

 

Trafalgar’s Europe & Britain 2019 Program - New Journeys includes:

 

Shamrocks and Leprechauns

Throughout Trafalgar’s brand NEW 10-day Shamrocks and Leprechauns family adventure, clients and their families will adventure through Northern Ireland and the Republic of Ireland. Activities appeal to all ages and allow families time to bond.

Guests will enjoy visits to the home of the last-remaining leprechauns, an archery class at the famous Winterfell Castle featured in the Game of Thrones television series, the Feeney family’s sheep farm on the Wild Atlantic Way with a ‘Be My Guest’ morning tea and the Flying Boat Museum.

 

 

Treasures of Spain and Portugal

On this 14-day Treasures of Spain and Portugal adventure, clients will immerse themselves in the intense fiery capitals of Madrid and Lisbon and explore religious pilgrimages and cultural icons. When visiting Seville, guests will enjoy a traditional Andalusian dinner with the Morillo family during an exclusive Trafalgar ‘Be My Guest’ experience.

 

 

Best of Croatia and Slovenia

On this 11-day Best of Croatia and Slovenia trip, clients will explore ancient capitals, Adriatic seaside retreats and natural icons on this shorter duration itinerary. One of the many special handcrafted Trafalgar highlights guests will love includes Trafalgar’s ‘Dive Into Culture’ experience, where clients will learn about the world-famous and delicious Istrian white truffles and joining a ‘Local Specialist’ to explore old town and its Mediterranean influences.

 

 

Best of Poland

On this 11-day Best of Poland adventure, clients will be immersed in culture and history as they explore the land marred by tragic war but restored with enviable energy. Iconic highlights include: the rebuilt Centre of Warsaw, the medieval old towns of Gdansk, Wroclaw and Kraków, and Auschwitz.

Clients will join the Schieszl family for a hearty and authentic Hungarian meal during a Trafalgar exclusive ‘Be My Guest’ experience and ‘Connect With Locals’ and hear the stories of their winery, which doubled as a hiding place during WWII for a Jewish friend who was feeling Nazi persecution.

 

 

Mykonos and Santorini Island Extensions

Clients can extend their Best of Greece or Best of Italy and Greece trips with a visit to Mykonos on Trafalgar’s 5/6-day Mykonos and Santorini Island Extensions. Enjoying the laidback lifestyle of this Aegean island paradise, clients will fall in loves with the Aegean Sea, the stunning beaches and the local culture and history of this magnificent island.

 

 

For an exclusive consumer deal click here: WheelsUp. For more information on Trafalgar’s 2019 Europe and Britain program, please visit Trafalgar.com