Over 1,200 travel advisors attended Air Canada Vacations’ 2024 Europe Breakfast Seminar series, which took place across 20 Canadian cities.

Concluding last week, the series invited agents to learn about the latest trends and updates about the upcoming European travel season from a long list of tourism boards and cruise lines, including: Tourism Ireland; Tour Greece; Visit Portugal; TopAtlântico; Meet&Greet your Italian Way; EuroAmerica; TerraNova Iceland; Melia International; Iberostar Hotels & Resorts; Royal Caribbean International; MSC Cruises; Princess Cruises; Norwegian Cruise Line; and Celebrity Cruises.

While learning about Europe’s vast array of winter tours and ski packages, alongside its existing summer options, agents were also brought up to speed about Air Canada Vacations’ comprehensive list of curated vacation tour packages and destinations for the upcoming season. With over 170 tailored options catering to every travel style, the broad selection of choices includes new collections like European Beach Holidays, Urban Tours, and Premium Tours.

Agents also gained insight into the newly launched 2024 Europe Travel Agent Toolkit, which is equipped with comprehensive resources to support travel agents when navigating Air Canada Vacations’ extensive Europe portfolio. The new Europe ToolKit can be ordered here.

All participants of the seminar will be automatically enrolled in a draw for a chance to win an Ola Lisbon and Sintra European tour in Portugal (land only). The winner will be announced this week. Details about a future fam trip to Portugal scheduled for later this year will also be revealed shortly.

On what the company hoped to accomplish with the Breakfast Seminar series, Ana Paula De Souza, Director of Sales at Air Canada Vacations, said: “Our strategy this year was simple: to create awareness of the extensive product offerings Air Canada Vacations provides in Europe, including an increased number of new tours showcasing breathtaking destinations across the continent. We aimed to share the excitement of our amazing portfolio and continue to educate our travel agent partners through future webinars, updated tips and fam trips planned for 2024 that I’m sure you won’t want to miss!”

Travel Agent Perks & Resources

Aid Canada Vacations highlighted exclusive booking incentives for travel agents, including bonus commission opportunities and a travel agent contest. Here are some highlights:

• Travel agent contest: Until June 30, 2024, agents who book their clients’ tour and package to Ireland with Air Canada Vacations will get a chance to win an Ireland Classic Tour package for two. The winners will be announced on July 15, 2024. The more bookings, the better the chances. Every new Europe booking made between February 6 and June 30, 2024, for travel between February 6, 2024 and December 31, 2024 will be considered as one entry. Click here for details. 
• Bonus commission: For a limited time, agents can earn 3% commission when booking clients on their next Europe tour package, and 2% on Europe Air & Cruise packages. Bookings are valid between February 6 and March 6, 2024, for travel between April 1, 2024 and December 31, 2024. Agents can submit their booking here to receive their bonus commission. 
• Exclusive agent offer: Air Canada Vacations is bringing back its exclusive offer for travel professionals to enjoy 20% off their next Air Canada Vacations Europe Tours & Flight plus Hotel packages. Bookings are valid between February 1 and March 29, 2024 for travel between April 1, 2024 and December 31, 2024. Click here for more details. 
• 2024 Europe webinar: For agents who missed Air Canada Vacations’ 2024 Europe breakfast seminar, they can click here to register for the webinar to get all the essential information. 

Source: Travelweek