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October 20 2024 / 03:56 AM
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Sunwing
Research shows that more than half of respondents will travel this holiday season

With more Canadians getting vaccinated across the country and borders beginning to reopen, a new survey commissioned by Sunwing has revealed a pent-up demand for travel.

 

The results indicated that more than half (58%) of Canadians plan on returning to travel in the next 12 months, with over two-thirds (68%) of those respondents indicating they are interested in an all inclusive vacation. What’s more, according to the research, 57% of Canadians with at least one dose of the vaccine intend on travelling this upcoming holiday season.

 

The survey was conducted by Sunwing among members of the Angus Reid Forum between July 19-20, 2021 with a nationally representative sample of 1,533 Canadians, in both English and French. For comparison purposes only, a sample of this size would yield a margin of error of +/- 2.5 percentage points, 19 times out of 20.

 

The survey also uncovered that there is a growing interest in group bookings; younger travellers are especially eager to vacation as a group, with almost 40% of respondents aged 18-34 indicating they would be travelling with friends on their next getaway. In addition, more than one-third (38%) of all respondents who plan on travelling in the next 12 months indicated an interest in vacationing with family members, while nearly three-quarters (71%) expressed an intent to travel with their partner or significant other.

 

Additional survey insights include:

  • Residents of British Columbia are significantly more likely to be planning leisure travel this holiday season, with 71% indicating they would be travelling this winter
  • 68% of respondents from across the country who plan on travelling within the next year are interested in an all inclusive vacation, with the most interest from Saskatchewan and Manitoba (78%) and Atlantic Canada (73%)
  • Respondents from British Columbia (71%), Saskatchewan (64%) and Alberta (61%) were most interested in travelling during the upcoming holiday season

 

Canadians keen to travel in the coming months can head back to paradise with Sunwing, as the tour operator will be resuming flights to select destinations starting on July 30, 2021. Customers who book their well-deserved getaway by August 9, 2021 can enjoy flexible booking options* including the ability to change or cancel anytime with ease, complimentary Price Drop Cash Back of up to $800 per couple at select resort and convenient monthly payment options.

 

*Terms and conditions apply, visit sunwing.ca for more details.

Jul 29, 2021

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